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Business

How organizations operate — management, strategy, entrepreneurship, and the mechanics of running a company.

16 articles

A group of people sitting around a table, engaged in discussion and working on a project
Business 6 min

What Is Market Research?

Market research is the systematic process of collecting, analyzing, and interpreting data about a market, its customers, and its competitors.

Marketing is the process of identifying customer needs and promoting products or services to meet them
Business 6 min

What Is Marketing?

Marketing is the process of identifying customer needs and promoting products or services to meet them. Learn about strategy, channels, and core concepts.

A person's hands holding a printed architectural drawing of a city skyline, with a desk and other office supplies visible
Business 5 min

What Is Real Estate Development?

Real estate development is the process of creating value by transforming land and buildings — buying raw or underused land.

Resource management is the process of planning, scheduling, and allocating the resources needed to get work done — people
Business 5 min

What Is Resource Management?

Resource management is the process of planning, scheduling, and allocating the resources needed to get work done — people, money, equipment, technology.

Two men standing in a restaurant, engaged in conversation
Business 6 min

What Is Restaurant Management?

Restaurant management is the practice of running a food service business, covering operations, staffing, finances, menu planning, and customer experience.

Retail management is the process of running a store or retail business, from inventory and merchandising to staffing
Business 6 min

What Is Retail Management?

Retail management is the process of running a store or retail business, from inventory and merchandising to staffing, sales strategy, and customer service.

Risk management is the systematic process of figuring out what could go wrong, deciding how bad it would be if it did
Business 6 min

What Is Risk Management?

Risk management is the systematic process of figuring out what could go wrong, deciding how bad it would be if it did, and taking steps to prevent it.

The woman is sitting at a desk, using a laptop and gesturing with her hands
Business 7 min

What Is Sales?

Sales is the process of identifying potential buyers, understanding their needs, and persuading them to exchange money for a product or service.

A man in a dark suit is examining a product in a store, likely a watch or a piece of jewelry
Business 6 min

What Is Shop Management?

Shop management covers the systems and practices used to run a retail store efficiently. Learn about inventory, staffing, merchandising, and profitability.

A woman in a brown jacket is sitting at a table, writing in a notebook while holding a cup of coffee
Business 6 min

What Is Small Business Management?

Small business management is the work of running a company that typically has fewer than 500 employees.

A woman working on a laptop at a desk with multiple computer monitors in the background
Business 6 min

What Is Social Media Management?

Social media management is the process of creating, scheduling, and analyzing content across social platforms. Learn about strategy, tools, and metrics.

Three people sitting around a table, engaged in a discussion. One person is using a laptop, while the other two are actively
Business 5 min

What Is Strategic Management?

Strategic management is how organizations set goals, analyze competition, and allocate resources for long-term success. Learn frameworks and key concepts.

Strategic planning is the process of setting organizational goals and determining how to achieve them
Business 6 min

What Is Strategic Planning?

Strategic planning is the process of setting organizational goals and determining how to achieve them. Learn key steps, frameworks, and best practices.

Supply chain management coordinates the flow of goods from raw materials to customers
Business 6 min

What Is Supply Chain Management?

Supply chain management (SCM) is the coordination of everything involved in getting a product from raw materials to a customer's hands.

A storefront window display featuring mannequins dressed in clothing and accessories, with various items such as handbags
Business 6 min

What Is Visual Merchandising?

Visual merchandising is the practice of designing retail spaces and displays to attract customers and drive sales. Learn the techniques and psychology.

A man wearing a yellow hard hat and a yellow safety vest, holding a tablet device
Business 6 min

What Is Workplace Safety?

Workplace safety is the set of policies, procedures, and practices designed to protect employees from physical injury, illness.