Quantitative Analysis

Quantitative analysis is a systematic approach to understanding data using mathematical and statistical methods. It focuses on numerical data to identify patterns, trends, and relationships. Key Characteristics / Core Concepts Numerical Data: Relies heavily on measurable data, such as numbers and figures. Statistical Methods: Employs techniques like regression analysis, hypothesis testing, and probability distributions. Mathematical … Read more

Product Management

Product management is the process of overseeing the lifecycle of a product, from ideation to launch and beyond. It involves strategic planning, development, marketing, and analysis to ensure a product meets market needs and achieves its business objectives. Key Characteristics / Core Concepts Market Research and Analysis: Understanding customer needs and market trends. Strategic Planning: … Read more

Market Research

Market research is the process of gathering, analyzing, and interpreting information about a market, a specific product or service within a market, or a customer base. It provides insights into consumer behavior, preferences, and needs to inform business decisions. Key Characteristics / Core Concepts Data Collection: Gathering information through surveys, interviews, focus groups, and observation. … Read more

Marketing

Marketing is the process of creating, communicating, and delivering value to customers. It involves understanding customer needs and wants, and developing strategies to meet those needs profitably. Key Characteristics / Core Concepts Identifying target audiences Developing a marketing mix (product, price, place, promotion) Building brand awareness and loyalty Analyzing market trends and competition Measuring marketing … Read more